Golden Peacock Award 2015
Max Bupa Heartbeat Health Insurance Plan recognised as Innovation of the Year at the Golden Peacock Awards 2015
New Delhi, April 22, 2015: Max Bupa Health Insurance has been awarded the coveted Golden Peacock Award 2015 for its flagship product Heartbeat Health Insurance Plan. Heartbeat is the most comprehensive family cover in the market with a host of customer centric features, which has been designed to fulfill evolving health needs of Indian families.
Commenting on the win, Somesh Chandra COO & CQO, Max Bupa said “It is a moment of great honour for us to be conferred with this prestigious award. Innovation is a continuous goal at Max Bupa and our flagship product Heartbeat has been recognised as a benchmark of innovation in the industry. It represents our commitment to develop and provide innovative products in line with the evolving health needs of Indian families.”
Max Bupa Heartbeat Health Insurance plan distinguishes itself from other plans available in the market with the introduction of many first of its kind features like worldwide cashless treatment for 9 critical illnesses and emergency medical evacuation through Bupa International network in 190 countries, wide flexibility in sum insured for individuals, ranging from Rs 2 lakh to Rs 1 crore, enhanced family coverage upto 14 relations in a single policy and option to enhance upto 50% sum assured on renewal, irrespective of claim history. Since its inception in 2010, Max Bupa has been at the forefront of introducing innovative industry first features like coverage for extended families under one policy, any age enrollment, lifelong renewability, cashless claims within 30 minutes, among others.
The Golden Peacock Awards is a set of prestigious national and global awards aimed to improve productivity and quality in organizations while the sub category ‘Innovative Product/Service’ is designed to spark creativity and to encourage innovation. The award was presented by His Highness Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Culture, Youth and Social Development, Government of U.A.E at a special ceremony which was attended by noted industry leaders.