Max Bupa introduces India’s most comprehensive group health plan
· Offers a unique combination of fixed and indemnity benefits
· Enables customization
· Expands the security net to include preventive healthcare and corporate floater benefits
· Extends optional coverage for alternative treatment
New Delhi, <Date and Month>, 2013: Max Bupa Health Insurance today announced the launch of Group Health Insurance Plan (GHI), a comprehensive, first of its kind group health plan that includes features that are not available in the market currently. GHI is a flexible plan that empowers the customers to choose between a set of baseline covers and additional benefits. The baseline features has indemnity cover as well as coverage for 11 critical illnesses as standardized by IRDA such as Cancer, First heart attack, Open chest coronary artery bypass graft surgery, Coma and Paralysis. The additional benefits include domiciliary treatment, extended family cover and maternity benefits. GHI allows product customization as per the group and their family need.
Intrinsic to Max Bupa products, GHI has been designed based on insights gathered from in-depth customer feedback and research on their needs. It can be purchased by corporates, schools, colleges, clubs and communities. GHI offers a wide sum insured from Rs. 10,000 to Rs. 50 lakhs. In addition to allowing groups to opt for band wise coverage, it also offers an added advantage of a corporate floater. This feature permits an employer to take care of higher medical expenses beyond the individual sum insured of an employee in emergency situations.
Manasije Mishra, Chief Executive Officer, Max Bupa Health Insurance said “Group Health Insurance Plan is a unique proposition because for the first time access to a wide range of health benefits will be granted on a group basis. This plan also reflects our mission of helping our customer’s live a healthier life by offering preventive health check-up as an additional feature. Be it an Impacted Wisdom Tooth or Coronary Artery Bypass Graft surgery, through the GHI plan our objective is to provide a holistic safety net to meet the anticipated and unforeseen medical need of a wide group of individuals”
Group Named Illness is another industry first fixed benefit offering which covers Typhoid, Malaria, Dengue fever, Tuberculosis, Maternity Complications, Kidney Stone, Meningitis, Tetanus and Impacted Wisdom Tooth. Through the 50% co-payment option, group members can avail coverage for parents and also the in-laws in fact the insured individuals can also get dependent members covered the same policy. Other additional benefits which can be purchased for extra premium include Maternity Benefit, New-born Baby Cover, Vaccination, Domiciliary Treatment and Co-payment options. It will also cover the in-patient cost for Ayurvedic and Homeopathic treatment.
GHI will also utilize bancassurance as a platform to cover bank’s customers as part of a loan, credit card and mutual fund (Need to showcase the uniqueness of this- can we say it will offer a discounted rate)
Key product features:
Minimum and Maximum entry age of a child and an adult:
· 91 days to 21 years
· 18 years to No limit
Baseline benefits- Customers can opt for any combination from Sec. I- IV
Section I – Group Indemnity Cover
· In-patient Treatment
· Hospital Accommodation
· Pre and Post Hospitalization
· All Day Care Procedures
· Organ Transplant
· Emergency Ground Ambulance
· Group Critical Illness cover (per individual)
o Fixed lump sum benefit ranging from Rs. 1 lac to Rs. 5 lac
· Group Hospital Cash cover (per individual)
o Fixed per day cash benefit ranging from Rs 1,000 to Rs. 5,000
· Group OPD cover
o Covers per individual cost – Rs. 1,000 to Rs. 30,000 with optional co-payment up to 50%
Section V (This section cannot be chosen with any other Section)
· Fixed Benefit coverage for named illnesses
o Choice of sum insured between Rs. 1,000 to Rs. 50,000
o Waiting period of 30 days, 60days or 90 days
Additional Benefits- Customers can purchase for an extra premium of XX %
· Maternity Benefit
· New-born Baby Cover
· Domiciliary Treatment
· Corporate Floater
· Extended Family Cover
· Waivers for waiting periods
· Co-payment options
Note to Editors:
About Max Bupa Health Insurance
Max Bupa Health Insurance is a, 74:26, joint venture between Max India Limited, a multi-business corporate with expertise in life insurance and health care and Bupa, a leading international healthcare provider with 65 years of healthcare knowledge. Max Bupa brings together a combination of Bupa’s global health insurance expertise and customer service expertise with Max India’s understanding and experience of the Indian health and insurance sectors. Max Bupa offers quality health insurance services through a dedicated team of over 1000 people and its network of 21 offices across 13 cities - Delhi, Mumbai, Hyderabad, Chennai, Bangalore, Pune, Ludhiana, Chandigarh, Jaipur, Surat, Kochi, Kolkata and Patna. Max Bupa offers individual and family oriented health insurance policies for Indians across all age groups.
Strong Network of 1800 hospitals
Max Bupa Health Insurance has a direct working relationship with a network over 1800 top quality hospitals and healthcare providers and at the same time the company plans to extend its network of hospitals to other parts of the country. Max Bupa services customers directly without third party involvement. For more details about the company and a list of all our network hospitals please visit www.maxbupa.com.
About Max India
Max India Group is a multi-business corporate, driven by the spirit of enterprise and focused on people and service oriented businesses. The Company is headquartered in New Delhi, India. Max India is in the ‘Business of Life’ with its vision is to be one of India’s most admired corporates for Service Excellence. It ‘Protects Life’ through its Life Insurance subsidiary Max Life, a joint venture between Max India and Mutsui Sumitomo; ‘Cares for Life’ through its Healthcare company, Max Healthcare, a joint venture between Max India and Life Healthcare, South Africa; ‘Enhances Life’ through its Health Insurance company, Max Bupa Health Insurance, a joint venture between Max India and Bupa Finance Plc., UK; ’Rejuvenates Life’ through its Senior Living business Antara, a fully owned subsidiary of Max India and ‘Improves Life’ through its Clinical Research business, Max Neeman, a fully owned subsidiary of Max India. The Group also continues its interest in manufacture of Specialty Products for the packaging industry through its strategic business unit Max Specialty Films.
The flagship company Max India Limited is a widely held public listed entity, with the owner sponsors, led by Analjit Singh holding over 39% stake. Its other shareholders include some of world’s best Institutional Investors such as, Goldman Sachs, International Finance Corporation, Washington (IFC) and Temasek Holdings.
About Bupa: 65 years of Health and Care
Bupa’s purpose is to help people lead longer, healthier, happier lives. Established in 1947, it has over 11.3 million customers in more than 190 countries. Employing over 52,000 people, Bupa has operations around the world, principally in the UK, Australia, Spain, New Zealand and the USA, as well as Hong Kong, Thailand, Saudi Arabia, India, China and across Latin America. A leading international healthcare group, Bupa offers personal and company health insurance, runs care homes for older people and hospitals, and provides workplace health services, health assessments and chronic disease management services, including health coaching, and home healthcare. With no shareholders, Bupa invests its profits to provide more and better healthcare and is committed to making quality, patient-centred, affordable healthcare more accessible in the areas of wellness, chronic disease management and ageing.